How Do Sites Rank For Parameter URLs?

Written by  on May 9, 2018 

For example if you type in pretty much any term that includes a city/location keyword such as "new york roofing" into Google you will often find results from big directory/lead gen sites like Yelp and HomeAdvisor.

I wanted to ask how someone like Yelp ranks for all these pages and search queries.

For example using the NYC roofing search comes up with the following Yelp Page.

https://www.yelp.com/search?cflt=roofing&find_loc=New+York,+NY

It's a search query rather than an…

How Do Sites Rank For Parameter URLs?

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