Optimizing internal pages for some kw

Written by  on April 25, 2018 

I was wondering how to optimize internal pages for specific keywords.

Example; I have a site about glass.

I am targeting the ''how to use glasses'' kw (keyword)

The main page targets this keyword

BUT

Imagine Some month I see that in google trend the most searched word is ''cheesecake michael jordan''

You can answer: ''Why would you use a kw that is not in your niche?''

Because it's trendy that month, and many people search for it, so my…

Optimizing internal pages for some kw

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